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Privacy Notice.
This Privacy Notice explains how Decimal Data Services Limited ("Decimal", "we", "us" or "our") handles personal data collected through https://info.decimalcricket.net and related communications with us. If you are located in the UK or the European Economic Area, this notice is intended to provide the information required by applicable data protection law, including the UK GDPR and, where applicable, the EU GDPR.
It applies when you visit the site, submit an enquiry, request a demo, ask for product or integration information, sign up to receive updates, or otherwise interact with us in connection with our business.

1. Who is responsible for your data?

Decimal is the organisation responsible for deciding how your personal data is used.
If you have questions about this notice or want to exercise your privacy rights, you can contact us at:
Email: privacy@decimaldatagroup.com
Postal address: Suite 9, 5th Floor, Harbour Court, Lord Street, Douglas, IM1 4LN, Isle of Man

2. Who this notice is for

This notice is aimed at:
  • website visitors;
  • prospective customers and business contacts;
  • individuals who request a demo, documentation or other information from us; and
  • representatives of customers, suppliers or partners who interact with us through the site.
This website is not intended for children, and we do not knowingly collect personal data from children.

3. What information we collect

Depending on how you interact with us, we may collect:

Information you give us

  • your name;
  • work email address;
  • phone number;
  • company name;
  • job title;
  • the contents of your enquiry, request or correspondence; and
  • any preferences you give us about receiving communications.

Information collected automatically

  • IP address;
  • browser type and version;
  • device and operating system information;
  • time zone and approximate location data;
  • log and diagnostic information; and
  • information about how you use and navigate the website.

Information from other sources

We may also receive limited information from:
  • analytics providers;
  • advertising or campaign partners;
  • search information providers; and
  • publicly available professional or company sources.
Where we receive personal data from third-party or publicly available sources, this is typically limited to business contact details, professional role information, company affiliation, campaign engagement information, or information relevant to your likely interest in our products or services.

4. How we use your personal data

We may use personal data to:
  • respond to enquiries and contact requests;
  • arrange or provide demos;
  • share product, service or integration information;
  • manage our relationship with you or the organisation you represent;
  • send business-related updates, news or marketing where permitted by law;
  • understand how the website is used and improve its content, performance and security;
  • operate, maintain, troubleshoot and protect the website and our systems; and
  • comply with legal, regulatory and compliance obligations, and deal with claims or disputes.
Depending on the context, the personal data requested through our website or in our communications may be necessary for us to respond to your enquiry, provide a demo, share requested materials, or manage a business relationship. If you do not provide information marked as required, we may be unable to deal with your request or provide the relevant information or services. We do not require you to provide personal data unless it is needed for these purposes.

5. Our legal grounds for using personal data

We rely on one or more of the following legal grounds, depending on the relevant activity:
  • Legitimate interests - including operating and improving our website and business, responding to enquiries, administering customer and prospect relationships, maintaining network and information security, understanding how our website and materials are used, and sending relevant business-to-business communications where permitted by law.
  • Contract - where processing is necessary to take steps at your request before entering into a contract, or to perform a contract with you or the organisation you represent.
  • Legal obligation - where we need to use, retain or disclose information to comply with applicable law, regulation, court order or lawful request from an authority.
  • Consent - where consent is required, including for certain non-essential cookies or where you specifically opt in to particular communications.
In broad terms, we normally rely on legitimate interests to respond to general business enquiries, manage relationships, improve the website and protect our systems; on contract where you request a demo, documentation or commercial engagement that may lead to or relate to a contract; on legal obligation where we must retain or disclose information by law; and on consent where required for non-essential cookies or specific marketing activities.

6. Marketing

We may send you information about our products, services or updates where this is allowed by applicable law.
You can unsubscribe from marketing emails at any time by using the unsubscribe link in the message or by contacting us. Opting out of marketing will not affect service or relationship communications that are necessary for administrative purposes.
Where we rely on consent for marketing, you may withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing carried out before withdrawal.

7. Cookies and analytics

We use cookies and similar technologies to run the website, understand usage and improve performance.
Where required by law, we will ask for your consent before using non-essential cookies. More detail should be set out in a separate Cookie Notice. Please see our Cookie Notice for further information about the types of cookies and similar technologies we use, their purposes, and how you can manage your preferences.

8. Who we share data with

We may share personal data with:
  • companies within our group;
  • service providers who support hosting, analytics, communications, operations, security or customer engagement;
  • professional advisers such as lawyers, auditors, insurers or consultants;
  • regulators, courts, law enforcement agencies or public authorities where required or appropriate; and
  • buyers, investors or other third parties involved in a proposed merger, acquisition, restructure or sale of assets.
We require service providers to protect personal data and process it only for authorised purposes. Where appropriate, these recipients may include website hosting providers, cloud infrastructure providers, analytics providers, CRM or communications platform providers, IT and security providers, and professional advisers assisting us with our business operations.

9. International transfers

Because we and some of our providers operate internationally, personal data may be accessed from or transferred to countries outside the UK or EEA.
Where that happens, we take steps designed to ensure an appropriate level of protection in accordance with applicable data protection law. Depending on the circumstances, this may include transferring personal data to a country that has been recognised as providing an adequate level of protection, or putting in place contractual safeguards such as standard contractual clauses or the UK International Data Transfer Agreement / Addendum, together with supplementary measures where appropriate.
You may contact us using the details above if you would like more information about international transfers or the safeguards used in a particular case, including how to obtain a copy of relevant transfer safeguards where available.

10. How long we keep data

We keep personal data only for as long as necessary for the purposes described above, including to meet legal, regulatory, tax, accounting and reporting requirements.
Retention periods vary depending on the type of information and why we hold it. In some cases, we may keep information for longer where there is a complaint, legal claim or regulatory issue. As a general business record, we may keep basic customer or contact information for up to six years after the relevant relationship ends.
If we collect personal data from third-party or publicly available sources, we will keep that information only for as long as it remains necessary for the relevant business, relationship management, compliance or marketing purpose, subject to applicable law.

11. Your rights

Depending on the law that applies to you, you may have the right to:
  • ask for a copy of the personal data we hold about you;
  • ask us to correct inaccurate or incomplete data;
  • ask us to delete your data in certain circumstances;
  • object to certain processing, including direct marketing;
  • ask us to restrict how we use your data in certain cases; and
  • ask for a portable copy of data you provided to us where the law gives that right.
If you want to exercise any of these rights, please contact us using the details above. We may need to verify your identity before acting on your request.
Where we rely on consent, you may also withdraw your consent at any time, although this will not affect the lawfulness of processing carried out before that withdrawal.

12. Security

We use technical and organisational security measures designed to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

13. Third-party sites

The website may include links to external websites, plug-ins or services. We are not responsible for the privacy practices of those third parties, and we encourage you to read their privacy notices.

14. Automated decision-making

We do not currently carry out solely automated decision-making, including profiling, that produces legal effects concerning you or similarly significantly affects you through this website. If that changes, we will update this notice accordingly.

15. Complaints

If you have concerns about how we handle your personal data, we would appreciate the opportunity to deal with your concerns first.
If you are in the UK, you also have the right to complain to the Information Commissioner's Office (ICO). If you are in the EEA, you may also have the right to complain to the data protection supervisory authority in the country where you live, work or believe an infringement has occurred.

16. Changes to this notice

We may update this Privacy Notice from time to time. The latest version will always be posted on the website with the updated date shown at the top.
Last updated: 26 May 2026